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According to Burlington Free Press Maier cited non-profit hospitals, which he says should not have to compete and therefore no need to advertise. Yet nonprofit has yet to attract patients to stay in business.
Opponents of the proposal see problems with what is advertising and marketing, unintended consequences of the ban on advertising and whether the prohibition to restrict the right to freedom of hospitals expression.
Cheryl Hanna, a constitutional law professor at Vermont Law School, feels the proposal violates basic constitutional rights. She stressed that the law requires a "compelling and narrow focus reason" why hospitals should not announce Maier and the proposal may not be sufficient. On the other hand, if the law can prove that the prohibition on publicity would reduce the costs of health care, it is consistent.
the article also points out that some of Vermont's hospitals advertise because hospitals hold conferences and programs that are available to the public care health. Without publicity, residents are not aware of programs they could benefit and use. other health care providers are small and need to advertise as a way to compete with larger, hospitals well known.
and of course, many economists believe that advertising pushes competition promotes awareness of effective programs and effectively reduces costs.
It looks like Vermont still needs more evidence of the bill will result in health insurance costs and health care for consumers.
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