Blogging becomes on way for you and millions of others small business owners to reach potential 
customers. In fact, did you know that 92 percent of companies who blog multiple times per day have acquired new customers from their blog? Knowing this, your small business needs a blog to continue to grow and prosper.
So, to help you see how a blog can be a tremendous asset to your small business, we gathered 14 fun facts that you'll wonder why your small business does not have a blog all this time. Also, as a bonus, we'll show you how to start a blog too.
What exactly is a blog?
Of course, you have heard the word blog, but what is it? Merriam-Webster defines a blog as "a Web site where anyone writes about personal opinions, activities and experiences."
But what does this have to do with your small business?
Starting a blog for your small business means you can publish articles on subjects that you are passionate (industry ie your small business). Then, because you think the advice and knowledge in the world of the Internet, people come through what you have written. This, in turn, means that people find your business. Which brings us to the 14 ways a blog can help your development of small businesses.
14 ways a blog Help Your Small Business Flourish
Before we delve into how you can get started blog, here are 14 things you need to know about blogging and how it can help your business thrive.
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Blogs are place go for information. 81 percent of US consumer confidence information and advice blogs.
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You are more connected. Customers and potential customers can easily see what you post and feel more connected to your business.
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Consumers love blogs. 23 percent of Internet use time people devoted to blogs.
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Blogs promote sales. 61 percent of US online consumers have made a purchase on the basis of recommendations of a blog.
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Blogs can include how-to videos and make tracks. The average person watches 182 videos online a month.
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Blogs bring organic traffic. Companies who blog more than 20 times / month get 5x more traffic than those who blogs least 4 times / month.
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Blogs are the most popular (79 percent) tactics for business-to-business marketers.
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brand engagement increases by 28 percent when consumers are exposed to professional blogs.
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Blogs are for the website of your business is easy.
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The blogs are worth your money. In fact, 42 percent of companies with fewer than 10 employees to allocate 42 percent of their content marketing budget.
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Blogs favor the forms to request information. 75 percent of small and medium websites of US companies lack an email link on their home page for consumers to contact the company.
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Blogs and social media work hand in hand and can be used to promote another.
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Blogging is free for your business, but can bring thousands if not millions of dollars in revenue.
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Blogging helps you understand your small business better by writing in depth on topics in your industry.
How to start a blog for your business Small
very well, we gave you some pretty compelling facts to explain why a blog is beneficial for your small business. But how do you blog? Here are 7 simple steps
Step 1 :. Choose a name and industry
You will need a catchy name that readers can understand what they are getting into. Choose a name that is not only creative and captures the reader's attention, but that reflects your small business industry
Step 2 :. Deciding when and how Post
Remember, companies who blog more than 20 times / month get 5x more traffic than those who blogs least 4 times / month. As such, decide how and when you post a schedule and stick
Step 3 :. To pay or not pay
Although you do not have to pay for a blog, you have the opportunity to. You might want to pay for a more robust blog site in order to have better options and customization as well as your own unique website URL that does not include the name of the blog site.
Step 4: Prepare
It is better for you to have valuable content ready to go at least one month before to your public blog. This way, you will not get behind
Step 5 :. Prepare to share
The best way to get your blog traction is telling everyone you know about it often. Use social media, friends, family, and clients to promote
Step 6 :. Find what you like
As you move forward, look around the internet and see how the people in your industry are writing. Take the most successful articles on the Internet and use them as a guide or template to write your own. Try to take something that is great on the Internet and make your own improved version
Related :. The 5 Best Small Business Blogs
Step 7: post Around
you can get more readers if you comment on the articles of others and include a link to your blog.
Conclusion
Blogs are an amazing way to get your company name out there. As a small business owner, it is important for you to know how to start a blog and maintain it regularly. Why? Blogs allow you to publish to the public relevant information and, at the same time, create traffic and leads to your website. A blog is not just a fun tool for your small business, it is an essential tool to help them grow and prosper.
Do you know how to start a blog? If not, what questions do you have - we would respond. Comment below.
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blog statistics source: Smallusiness.yahoo.com
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